Connecting Shopnomix’s monetization infrastructure with Creator.co’s content engine enables creators and brands to scale social commerce opportunities like never before.
Shopnomix, a Nomix Group company, announced a strategic investment in Creator.co, advancing the companies’ shared mission to redefine how content and commerce converge in the creator economy.
Creator.co is building an agentic marketplace where AI connects content directly to commerce. By uniting its existing content infrastructure for creators with Shopnomix’s monetization and conversion engine, Creator.co will develop a next-generation ecosystem where every piece of content can drive measurable transactions.
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“Shopping online is changing at an extraordinary pace,” said Colin Jeavons, CEO and founder of Shopnomix and Nomix Group. “The traditional Google-to-website path is giving way to AI answer engines and creator-driven content. Partnering with Creator.co allows us to pair their content delivery engine with our scalable access to performance-based offers, helping both brands and creators tap into this once-in-a-generation transformation.”
Through the investment, Shopnomix will power Creator.co’s conversion engine, connecting its access to more than 50,000 brands and performance-based offers to the world’s largest creator database of 400 million influencers. The combined platform creates an unmatched foundation for scaling creator-led commerce worldwide.
“We’re thrilled to welcome Shopnomix as both investor and partner,” said Vinod Varma, CEO and co-founder of Creator.co. “By uniting our content engine with Shopnomix’s monetization layer, we’re building the infrastructure for a next-generation marketplace where content is optimized, performance is predictable and commerce is accelerated.”
Together, Shopnomix and Creator.co are shaping the future of the creator economy, enabling brands to thrive at the intersection of AI, content and commerce.
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