ATTOM Data Solutions, licensor of the nation’s most comprehensive foreclosure data and parent company to RealtyTrac, a foreclosure listings and search portal, announced that marketing and communications veteran Rick Sharga has rejoined the company as Executive Vice President of Marketing for RealtyTrac. In this role, Sharga will oversee RealtyTrac’s marketing and public relations initiatives and implement new marketing strategies to increase brand awareness.
Read More: Bank Of The Future: How Banks And Fintechs Are This Decade’s Unlikely Duo
“As ATTOM continues its growth and expansion in the data licensing business, we also have been revitalizing RealtyTrac, one of the original and strongest online brands in the U.S. residential real estate market,” said Rob Barber, CEO of ATTOM Data Solutions. “Rick’s extensive experience in the real estate and mortgage industry, along with his established industry relationships, make him an invaluable addition to the growing RealtyTrac team.”
Read More: GlobalFintechSeries Interview with Chuck Klein, Chief Executive Officer & Founder at IMM
This exciting announcement comes on the heels of ATTOM’s recent acquisition of Home Junction, further solidifying ATTOM’s mission to increase real estate transparency, and showcasing its continued investment in data and people.
Sharga is intimately familiar with the RealtyTrac brand, where he helped lay the foundation for its internal and external communications program for 8 years in the early 2000s. He now returns at a pivotal moment, as RealtyTrac once again positions itself as the premier foreclosure listings and search portal. In this role, Sharga will be responsible for developing and executing a strategic marketing plan to optimize growth and drive business development.
“Adding Rick to the growing RealtyTrac team is a testament to the continued investment from ATTOM and its investors at Lovell Minnick Partners,” said Ohan Antebian, General Manager of RealtyTrac. “The vote of confidence in the brand and ATTOM’s strategic decision to re-invest in the site will solidify awareness of our organization and its near-term modernization.”
Read More: Huobi Introduces Request for Quote for Electronic Trading and Voice Trading
