New solution offers FDIC protection and modern banking tools — all within LPL’s integrated platform
LPL Financial LLC, a leading wealth management firm, announced the launch of its Cash Management Account (CMA), a solution designed to simplify clients’ financial lives by integrating traditional banking features with investing.
The CMA combines the convenience of modern banking features with the strategic benefits of investment flexibility. Clients can manage uninvested funds more efficiently, use these funds to make payments and maintain a unified view of their finances — all within LPL’s Account View platform. The offering reflects LPL’s commitment to delivering a comprehensive financial experience that meets the evolving needs of advisors and their clients.
“With CMA, we’re removing friction between banking and investing,” said Mike Holtschlag, head of Banking and Lending at LPL Financial. “Clients can act quickly when investment opportunities arise, while enjoying the everyday functionality of a traditional spending account. It’s about empowering advisors to offer a more integrated and seamless financial experience to their clients.”
Read More on Fintech : Global Fintech Interview with Mike Lynch, Principal, AI Strategy and Finance Transformation for Auditoria
Key features of LPL’s CMA include:
- Dual functionality: Combines banking features with investment readiness.
- FDIC protection: Up to $2.5 million for individual accounts and $5 million for joint accounts — 10x the standard coverage with participation in LPL’s Insured Cash Sweep Programs.
- Modern banking tools: Direct deposit, mobile check deposit, debit card, bill pay, check writing and digital payment integration.
- Unified financial view: A singular view for advisors and clients to manage banking and investing.
The CMA is designed for clients who value flexibility, security and control. It addresses growing demand for all-in-one financial solutions and positions LPL advisors to compete more effectively in a rapidly evolving marketplace. Enhanced banking capabilities were first announced at LPL’s annual flagship conference, Focus 2025.
Catch more Fintech Insights : The Disappearing Payment: How Embedded Finance Is Quietly Reshaping B2B Transactions?
[To share your insights with us, please write to psen@itechseries.com ]
