New product releases give flooring businesses always-on sales coverage, built-in financing flexibility, and real-time financial control—to support consumers at every stage of the customer lifecycle.
Floorzap, the all-in-one business management platform purpose-built for the flooring industry, announced the launch of three major product innovations: ZapAssist AI, Consumer Financing, and Floorzap Accounting. Together, these releases give flooring retailers and contractors always-on lead capture, flexible payment options, and real-time financial visibility—eliminating manual workflows, reducing operational risk, and helping businesses close more jobs with confidence.
The launches align with Floorzap’s initiative of delivering smarter software for smarter showrooms backed by insights from their 2026 State of the Industry Report, which found that as growth across the flooring industry normalizes, top-performing retailers are no longer differentiated by demand—but by execution. Profitability is increasingly driven by installation quality, pricing discipline, and real-time visibility into job-level margin, inventory, and cash flow. Floorzap’s latest innovations are designed to give flooring businesses the control, discipline, and visibility needed to support their customers at every stage in their buying journey.
ZapAssist AI: Capture Every Lead, Automatically
ZapAssist AI is a 24/7 AI-powered voice and chat assistant built specifically for flooring retailers. It answers inbound phone calls and web chat inquiries, qualifies leads, books or reschedules appointments, and logs every interaction directly into the Floorzap platform.
By enabling instant response to inbound calls and digital inquiries, ZapAssist AI helps flooring businesses capture more leads and beat competitors to the job, while automating lead capture to reduce pressure on office staff, and ensure no call is missed—especially during after-hours, weekends, and peak call times.
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Consumer Financing: Close More Jobs at Point of Sale
Floorzap Consumer Financing, powered by Wisetack, enables flooring businesses to offer 0% APR plans to eligible consumers based on creditworthiness. Customers can pre-qualify and apply in minutes and choose flexible payment plans, helping them move forward with projects confidently. For flooring retailers, Consumer Financing increases close rates, and raises average order values—without adding operational complexity or risk.
Floorzap Accounting: Real-Time Financials, Built In
Floorzap Accounting delivers fully embedded accounting and automated reconciliation directly inside Floorzap. Built natively on top of Floorzap Payments, it provides real-time visibility into invoices, transactions, job profitability, and financial reports—without exports, spreadsheets, or third-party accounting tools.
The solution supports cash and accrual accounting, applies flooring-specific categorization rules, and generates real-time general ledgers, profit and loss statements, balance sheets, and cash flow reports. The result is faster closes, fewer errors, and financial clarity tied directly to jobs and payments, all within the Floorzap platform.
One Platform, Built for Flooring Retailers
Together, ZapAssist AI, Consumer Financing powered by Wisetack, and Floorzap Accounting transform Floorzap into a comprehensive operating system for flooring businesses—connecting the entire lifecycle from the first customer call to quote, install, and month-end close.
“Flooring businesses have been forced to stitch together disconnected tools to manage operations, accounting, and financing,” said Matt Buckley, General Manager at Floorzap. “With these launches, we’re removing friction across the entire workflow so our customers can operate with more control, clarity, and confidence.”
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