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Roback and Bialy CPAs, PLLC Announces Strategic Partnership with Gravity Software, a Cloud Based Accounting Solution

Roback and Bialy

Roback and Bialy CPAs, PLLC, (“R&B”), announces a strategic partnership with Gravity Software® (Gravity), a cloud-based accounting software provider.

“We’re proud to have Gravity as our strategic partner and align our implementation consulting expertise with their award-winning accounting solution,” said Julie Roback, founding member at R&B.

“This partnership creates a powerful combined solution for mid-market clients who need multi-entity financial capabilities, real time data, and enhanced processes in order to get ahead of typical growth challenges,” said Jennifer Bialy, founding member at R&B.

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“Most of our career early on was spent working for Big Four accounting firms and Fortune 500 companies, with deep pockets for strategic initiatives. It wasn’t until later in our careers, as mid-market CFOs, that it became obvious a gap existed in the mid-market sector for consulting and technology solutions. R&B was formed to fill this services gap.” said Roback.

Gravity is the perfect fit for companies that need more features than entry-level and/or legacy applications can provide, while being easier to use and less expensive to own than traditional enterprise applications.

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“The collaboration of R&B’s experienced and affordable implementation services and Gravity’s robust cloud accounting software, offers mid-market companies a competitive opportunity to get in front of transition challenges.” said Bialy.

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