Facteus Announces Launch of Enlightmint, A Powerful Research Tool for Investment and Business Analysts

Enlightmint Brings Invaluable Transactional Data Insights to a Wider Breadth of Investor and Analyst Communities

Facteus, formerly ARM Insight, the leading provider of actionable insights from financial data, announced the general availability of its Enlightmint research tool, as well as a free trial of the product at www.enlightmintdata.com.

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“Powerful, real-world financial transaction data was previously only available to the largest financial firms in the world, but with Enlightmint, we are bringing that same tier of insight-rich data to a wider breadth of investors and analysts.”

The powerful tool provides insight into business revenue drivers and the underlying consumer spending behaviors that drive them. It is based on transactional data sourced directly from financial institutions and payments companies to a broad range of investors, analysts and business executives. Enlightmint provides intelligent insights gleaned from millions of consumer transactions across more than 730 companies and 270 publicly traded stock tickers, with more added monthly.

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Enlightmint has key features and benefits that investment and business analysts desire:

• Intuitive online user interface that enables analysts to structure analysis to quickly provide empirical data to key business questions
• Dashboards that can be customized to reveal inflection points and transaction trends for specific merchants, stock tickers, or specific industries
• The ability to drill into cohorts and demographic information to better understand how consumer behaviors impact economic trends and company performance.

“Alternative data, and in particular payments data, has been the purview of a small number of very sophisticated investment companies, who have the ability to handle and analyze very large volumes of data,” said Octavio Marenzi, the co-founder and CEO of Opimas, a management consultancy focused on global capital markets. “Now, a much broader set of market participants who do not have the necessary quantitative or data handling capabilities are turning to payments information to inform their investment decisions. We are seeing the democratization of alternative data.”

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