Here is on a mission to make investing in vacation rentals as easy as buying stocks
Here announced that its fractional vacation rental investment marketplace has formally launched to the public. Here is a fintech company on a mission to unlock the $1.8 trillion short-term rental market for everyday investors. On Here’s first-of-its-kind marketplace, accredited and non-accredited investors alike can now own curated vacation rentals located in exotic destinations by purchasing shares of properties securitized by the SEC. Here’s members can earn passive income through the monthly booking revenue generated by each vacation rental as well as potential property appreciation.
“Since our lightbulb moment in 2020, we’ve been obsessed with the idea of making it easy for anyone to invest in vacation rentals.”
“Real estate investing is broken – the barriers to procure and manage rentals are too high and it’s only accessible to an elite few. We launched Here because we believe anyone should have access to the same investment opportunities the ultra-wealthy have,” said Corey Ashton Walters, CEO, and founder of Here. “Since our lightbulb moment in 2020, we’ve been obsessed with the idea of making it easy for anyone to invest in vacation rentals.”
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Here is backed by leading investors such as Joe Montana’s Liquid 2 Ventures, Mucker Capital, Bragiel Brothers, Alumni Ventures, Gaingels, and a roster of fintech executives.
The vacation rental asset class has traditionally been reserved for wealthy investors or DIY investors with significant property management expertise. Here breaks down the various barriers to this asset class by enabling investors to acquire fractional ownership in market-leading vacation rentals without the need for high down payments, credit checks, or property management expertise. Property shares start as low as $1 per share and Here handles the property from acquisition to management, and everything in between on behalf of its members. Additional information about Here’s first offering can be found in its offering circular filed with the SEC.
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Here’s marketplace is designed to make the investing experience as curated as possible for its members with three seamless steps:
- First, members can browse the marketplace to find the properties that fit their investment criteria.
- Second, members decide how many shares to purchase and invest in. Each property has been securitized by the SEC and broken into shares.
- Third, Here manages the property, taking care of bookings, cleanings, and upkeep. Members earn monthly income and potential property appreciation.
Prior to founding Here, Walters co-founded Homeworthy, a fully remote cloud real estate brokerage that served homeowners located in more than 900 cities across the Pacific Northwest. Joining Walters are industry veterans Caleb Olthoff, Head of Product and formerly VP of Technology at Evolve, and Keith Breon, Head of Operations and a member of the founding team of Vacasa.
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