Key brand agreement expands access to Shyft’s moving marketplace to the 50-plus demographic
Shyft, the fintech-powered marketplace reinventing the global moving industry, announced it has launched an agreement to provide an exclusive discount to AARP’s nearly 38 million members using Shyft’s proprietary platform. The agreement, according to Shyft, is expected to accelerate the company’s rapid growth, with the company now expecting net revenue growth of 330% for 2022 as it works to provide quality options for a demographic that is on the move.
Under the agreement, Shyft will exclusively provide AARP members who are moving homes or apartments with savings up to $250 on moving services through Shyft’s proprietary end-to-end moving platform.
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Shyft customers, including AARP members can work with a Shyft “Move Coach,” who will help manage the customer’s move, and will have access to move insurance along with multiple financing options.
“We are extremely excited to be the exclusive provider of moving services for AARP members across the U.S. who deserve a stress-free, seamless moving process and the peace of mind their move will be handled correctly,” Shyft Founder & CEO Alex Alpert said. “With nearly 38 million members, there is no better way to reach the 50-plus consumer than with AARP.”
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“We are pleased to announce a new AARP member benefit from Shyft that is designed to help AARP members move with more ease and peace of mind. This added benefit from Shyft helps members save money and find reputable, reliable movers,” said John Larew, AARP Services President and CEO.
With 31 million people in the U.S. moving each year, the moving industry generates an estimated $86 billion annually. In 2020 people 65 and older accounted for 29% of all moves in the U.S., while making up just 17% of the U.S. population.
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