Uplinq Financial Technologies (Uplinq) is delighted to announce a new partnership with leading small business funding provider, Reliant Funding (Reliant). Reliant will engage Uplinq’s revolutionary credit assessment platform to help it make more accurate decisions in situations where standard approaches do not suffice.
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Founded in 2008, Reliant’s aim is to help small businesses achieve big goals. To do this, the company helps facilitate funding for small-to-medium sized businesses (SMBs) by providing access to working capital when they most need it. However, given the nature of the Reliant prospect universe, a majority of current applications are being declined. Through its work with Uplinq, the company aims to significantly improve its approval and booking numbers.
Alongside providing more access to working capital, Reliant aims to use Uplinq’s system to better tailor the amount of money it advances, as well as to improve the terms of the merchant cash advances that it issues.
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Speaking on the partnership, Ryan Goodman, Vice President of Business Intelligence and Analytics at Reliant Funding said: “We share a lot in common with Uplinq, including our commitment to help improve opportunities for SMBs around the globe. With so much going on in the world right now, businesses need as much support as they can get. Since 2008, we have been there to offer that help, but now with Uplinq’s assistance we are able to take our service to a different level. We’re so excited to see what the future has in store for both of us on this journey.”
Ron Benegbi, Founder and CEO at Uplinq commented: “We saw immediate synergies with Reliant the moment we began our conversations, and I’m thrilled that we can finally share this news. I’m confident that Uplinq’s solution will be able to make a material impact on their overall business for years to come.”
The agreement caps off a busy period for Uplinq recently, which has seen the announcement of several new partnerships, an inclusion in the Station Fintech Montreal ESG Accelerator program, as well as the announcement of its USD $3.5m pre-seed funding round. As it enters the second half of 2022, the company remains committed to further scaling its operations and services around the world, as it looks towards fulfilling its mission of helping lenders achieve financial inclusion for all small business owners.
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