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Artis Launches White-Label Lending Solution for Financial Institutions to Drive More Business to SMBs

Artis Launches White-Label Lending Solution for Financial Institutions to Drive More Business to SMBs

Artis Connect enables banks, credit unions to provide a branded, point-of-need consumer lending solution helping businesses drive sales and stimulate the economy

Artis Technologies provides embedded financial services platforms for digital, point-of-need lending and payments. Today the company introduced Artis Connect, a cloud-based, white-label lending solution for banks and credit unions to reach more consumers with accessible financing through their own local small- and medium-sized business clients.

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Recovery will be about putting people back to work & meeting people in their moment of need with unbiased credit offers. #banks #creditunions can help SMBs become the face of consumer financing with @Hey_Artis private-label lending solution.

With Artis Connect, financial institutions can offer downstream credit through their existing merchant client base via a mobile-friendly platform. Merchants then become the “face of financing” to the consumer, offering loans originated by the financial institution at the point when the consumer is making a purchasing decision. This approach helps drive demand for the merchant; extends creative, well-structured financing to the consumer; and generates new revenue sources for the bank or credit union. Artis Connect is ideal for many consumer-facing industries with higher cost products and services, including home improvement, HVAC, plumbing and landscape/hardscape, as well as elective medical, dental, manufacturing, auto repair and more.

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While Paycheck Protection Program (PPP) loans and the Coronavirus Aid, Relief, and Economic Security (CARES) Act provide some immediate assistance, these short-term cash infusions have limits. Artis Connect was built with the belief that banks and credit unions can be even more effective for their communities longer term.

Barclay Keith, CEO of Artis Technologies, said, “We believe banks and credit unions can play a critical role in putting America back to work. Now more than ever, community financial institutions are showing their tremendous value to small and medium-sized businesses. As we look toward an economic recovery, offering point-of-need lending that matches lenders, merchants and consumers at the right moment in time can be a new tool for banks and credit unions to do what they do best – invest in their communities and spur economic growth for all.”

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