Digital Payments News

Imprint and Horizon Hobby Introduce New Credit Card and Rewards Card

Imprint and Horizon Hobby Introduce New Credit Card and Rewards Card
Earn accelerated rewards on all purchases at Horizon Hobby and everywhere else you shop

Imprint, which offers branded payments and rewards products, today announced a partnership with Horizon Hobby, the leader in radio control products and accessories, to launch the Horizon Hobby Visa Credit Card and Horizon Hobby Rewards Visa Card. By offering a bank-linked rewards card alongside a credit card, this program is the first payment and loyalty solution that expands customer access beyond traditional credit card approval rates.

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Horizon Hobby cardholders earn unmatched RC Club point rewards, which are redeemable at 2,000 points for $5 store credit. Based on their RC Club membership, cardholders earn up to 25 points per dollar spent at horizonhobby.com (6.25% rewards value) and 5 points per dollar everywhere else (1.25% rewards value), including your local Horizon Hobby authorized hobby stores. Cardholders also earn 16,000 points ($40 value) when they sign up for the Horizon Hobby Credit Card, and 8,000 points ($20 value) when they sign up for the Horizon Hobby Rewards Card.

The Horizon Hobby Credit Card application has no impact on customers’ credit scores, and comes with competitive APRs and no annual fees. For customers who prefer an alternative to credit, the Horizon Hobby Rewards Card is linked to your bank and has no credit inquiries, no interest, no overdrafts, and no fees.

To get started, users download the Imprint App on their mobile device to sign up for the credit card (download here) or rewards card (download here). Virtual cards can then be immediately used anywhere Visa is accepted, with physical credit cards shipping shortly thereafter.

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“We are thrilled to kickstart this special relationship with Imprint to provide our customers never-before-seen rewards for their purchases at Horizon Hobby,” said Chris Dickerson, CEO & President of Horizon Hobby. “These exciting card programs let us engage with and reward the hobbyists that we’re privileged to call our customers and add even more value to our ongoing relationship.”

Brands like Horizon Hobby are partnering with Imprint to power custom rewards programs that reduce the cost to process payments and reinvest the savings into rich rewards for their customers. As a result, brands can boost retention and customer lifetime value with minimal investment.

“At Imprint, our mission is to build the most inclusive, rewarding way to pay and strengthen relationships between great brands and their loyal customers.” said Daragh Murphy, CEO & Co-Founder of Imprint. “We’ve built Imprint for brands that love their customers, and Horizon Hobby is one of the most customer-dedicated brands in the world.”

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[To share your insights with us, please write to sghosh@martechseries.com]

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