Single integration to Carat gives businesses connections to more than 40 different delivery service providers
As businesses juggle the costs and complexities of rising demand for online delivery, Fiserv, Inc., a leading global provider of payments and financial services technology solutions, has introduced a new solution enabling enterprise restaurants, retailers, and grocers to optimize delivery operations, reduce costs, and regain control of their customers’ delivery experience.
“Our new Delivery Optimization solution enables businesses to best manage their own costs, while also retaking control of customer relationships so they can increase brand loyalty.”
Via a new Delivery Optimization solution available to enterprises leveraging the Carat commerce platform, businesses are able to connect their digital commerce operations to more than 40 different delivery providers through a single integration, access functionality that simplifies multi-party settlement, and grow customer loyalty by retaining valuable influence over customer journeys. The solution pairs split settlement capabilities from Carat with a delivery management platform from Bringg to help businesses efficiently unify last mile delivery, fulfillment and returns.
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“Explosive growth in online delivery has created tremendous digital opportunity for businesses of all types, while adding new challenges to their operating models,” said Casey Klyszeiko, Senior Vice President and Head of Global eCommerce and Carat, Fiserv. “Our new Delivery Optimization solution enables businesses to best manage their own costs, while also retaking control of customer relationships so they can increase brand loyalty.”
Through a single API integration, this service allows enterprises to:
- Optimize delivery across service-providers – With access to more than 40 different third-party delivery services, order routing across providers will occur based on rules set by the business, which can dynamically account for delivery times for each provider, cost for the business, and customer preferences for prioritizing fees vs. speed of delivery.
- Enhance Customer Journeys – Integrating Delivery Optimization into a business’s existing ecommerce infrastructure allows them to bring the delivery experience back within their own consumer-facing apps, enabling the merchant to retain more control throughout the customer journey. Doing so means the business can accept delivery orders in-app or online directly from consumers, accept payments via the merchant’s closed-loop gift card program, retain access to customer order data, and enable their customers to leverage the retailer’s loyalty, rewards, and marketing promotions while placing an order.
- Split Settlement – Through a single authorization of a digital transaction, Carat will manage settlement on behalf of the business across a complex value chain of franchises, merchants, delivery providers, tips for drivers, and other service fees; and properly manage refunds when initiated by the consumer. The solution manages split settlement in variable amounts, across payment types, and eliminates 30-day invoicing timelines currently associated with multi-party settlement—allowing the business to get paid faster and reduce fraud, inflationary impacts and other risk factors.
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“The delivery industry continues to evolve at an unprecedented rate, and consumers have become accustomed to a seamless delivery experience,” said Guy Bloch, CEO of Bringg. “Our relationship with Fiserv will allow large enterprises to efficiently manage delivery workflows, while still providing an elevated delivery experience for their customers.”
Carat is the global commerce platform from Fiserv that orchestrates payments and experiences for the world’s largest businesses. With Carat, leading brands can unify their commerce, optimize transactions, and imagine and realize new ways to engage with customers.
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