Digital Asset Management News

Bakkt Brings Crypto and Digital Assets to Gig Economy via Partnership with BringMeThat.com

Bakkt Brings Crypto and Digital Assets to Gig Economy via Partnership with BringMeThat.com

Bakkt to be integrated as payment method for BringMeThat.com customers as well as bringing crypto as a payment option for drivers

Bakkt Holdings, Inc., a trusted digital asset platform that enables consumers to buy, sell, send and spend a range of digital assets, announces the company’s first partnership in the gig economy with food delivery service BringMeThat.com.

“We couldn’t be more excited to work with Bakkt to introduce crypto payments and rewards to our customers and drivers”

BringMeThat.com connects independent restaurants in thousands of cities across the country and enables customers to place their food order online or in their App to get fresh food quickly. Bakkt will be integrated as a payment option within the company’s web and mobile experiences, allowing customers to pay with cash, participating points or crypto that they hold in the Bakkt App. In addition, Bakkt will launch Earn Crypto to enable drivers working with BringMeThat.com to select crypto as a payment method via Bakkt.

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“Our partnership with BringMeThat.com is an exciting step as Bakkt diversifies its offerings to dynamic sectors of the economy and opens the door for millions of gig workers and consumers to leverage digital assets into their income and payment methods,” said Sheela Zemlin, Chief Revenue Officer at Bakkt. “Bakkt’s partnership with BringMeThat.com will enable a number of new ways to enjoy digital assets, whether using participating rewards points to pay for food delivery or getting paid in bitcoin or Ethereum on your delivery run as part of a rapidly growing base of gig economy workers.”

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Similar to the digital asset landscape, the gig economy is increasingly multi-faceted and companies in the space continue to drive increased popularity and brand affinity. Bakkt’s flexible and customizable platform provides the opportunity to implement creative crypto applications that enhance the customer and, in this case, worker experience.

“We couldn’t be more excited to work with Bakkt to introduce crypto payments and rewards to our customers and drivers,” said Derek Beckmann, CEO of BringMeThat.com. “We’re committed to empowering gig drivers’ financial success and believe crypto payment options will meaningfully separate us from competitors as crypto incentives and purchases from gig drivers continue to grow.”

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