Escalade, Inc., a leader in sporting goods and indoor/outdoor recreation equipment, announced that it has completed its acquisition of the assets of the Brunswick Billiards business from Life Fitness, LLC, a portfolio company of KPS Capital Partners, LP.
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The acquisition of Brunswick Billiards enables Escalade to further expand its product offering and connection with consumers within the billiards and indoor recreation markets.
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“The addition of the iconic Brunswick Billiards brand to Escalade’s portfolio elevates our market leadership. The talented teams from Brunswick Billiards, Escalade, and Life Fitness worked very well together bringing this transaction to a close. We now look forward to providing our dealers and consumers with great quality and value across our broad offering of game tables and accessories,” said Escalade’s CEO Walt Glazer.
Brunswick Billiards will continue to be based in Bristol, Wisconsin and led by John Kazik, General Manager, and his management team.
Baird served as exclusive financial advisor to Life Fitness on the transaction.
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