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Ecommerce is the Fastest-Growing Channel for Apparel Sales | Globaldata Plc

Ecommerce is the Fastest-Growing Channel for Apparel Sales | Globaldata Plc
Lockdowns and social distancing accelerated the adoption of the online channel for apparel shopping

The Ecommerce in Apparel Thematic Research report offered by GlobalData Plc shows how e-commerce can be integrated across the apparel value chain. The report will act as a guide for companies and will recommend whether they should invest, ignore, or explore specific aspects of e-commerce.

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The global online apparel sales were estimated at $425 billion in 2020. As consumer spending shifts from physical stores to online channels, e-commerce will remain the fastest-growing area of retail. Moreover, COVID-19 has led to an unprecedented number of high-street closures and caused foot traffic to fall, leaving shoppers with little choice but to purchase items online.

To get comprehensive statistics on global e-commerce market sizing and forecast in the apparel industry, download a sample report

Ecommerce Thematic Intelligence Highlights

  • Ecommerce is the fastest-growing channel for apparel sales
  • Ecommerce is disrupting global apparel retailing
  • COVID-19 has accelerated e-commerce adoption
  • Significant challenges lie ahead

Ecommerce Value Chain

  • Customer interface
  • Order management
  • Transaction processing
  • Fulfillment
  • After-sales service

Ecommerce websites facilitate the online transaction of goods and services through the transfer of information and funds over a network. There are different e-commerce websites for every field, including online retailers, auction websites, and business-to-business services. Increased smartphone ownership and the need to enhance the customer experience have resulted in e-commerce businesses offering both a website and an app. The popularity of mobile devices is driving e-commerce businesses to focus on mobile apps, although operating an app-only format is no guarantee of success.

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For more value chain insights on the e-commerce theme, download a sample report

Key Technology Trends Impacting the Ecommerce Industry

  • The rise of the internet super-monopoly
  • Robotics
  • Mobile commerce
  • Social commerce
  • 5G
  • Computer vision
  • Machine learning
  • Virtual reality (VR) and augmented reality (AR)
  • Conversational platforms
  • Blockchain
  • New delivery options

Key Macroeconomic Trends Impacting the Ecommerce Industry

  • COVID-19
  • M&A
  • India
  • Generation Hashtag
  • China
  • Online to offline (O2O)

Key Regulatory Trends Impacting the Ecommerce Industry

  • Fintech regulation
  • Tax avoidance
  • Data privacy

For more insights on market trends impacting the e-commerce theme in the apparel industry, download a sample report

Leading Retailers Associated with the Ecommerce Theme

  • Amazon
  • Macy’s
  • Walmart
  • Alibaba
  • JD.com
  • Vipshop
  • ASOS
  • H&M
  • Next
  • Zalando
  • Jumia
  • MercadoLibre
  • Rakuten

Amazon was an e-commerce pioneer, starting as an online bookstore in 1994, before expanding rapidly into related areas like fashion, music, consumer electronics, games, and toys. The company’s key strengths include the breadth of its offering, which incorporates most major product categories, its delivery capabilities, and its use of technology. Amazon uses AI, including machine learning, conversational platforms, and image recognition, to improve customer interactions, manage deliveries, and boost its search engine capabilities. Amazon is investing heavily in its delivery function to meet customer demand for same-day and next-day delivery options and is likely to be the first retailer to offer wide-scale delivery via drones and autonomous vehicles.

To know more about leading retailers in the e-commerce market, download a sample report

Ecommerce Sector Scorecards

At GlobalData, we use a scorecard approach to predict tomorrow’s leading companies within each sector. Our sector scorecards have three screens:

  • Thematic screen: Our thematic screen ranks companies based on overall leadership in the 10 themes that matter most to their industry, generating a leading indicator of future performance.
  • Valuation screen: Our valuation screen ranks our universe of companies within a sector based on selected valuation metrics.
  • Risk screen: Our risk screen ranks companies within a particular sector based on overall investment risk.

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[To share your insights with us, please write to sghosh@martechseries.com]

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