Finance News

Group Vested Launches New Creative Services Platform, Finance Studio

Group Vested Launches New Creative Services Platform, Finance Studio

New online creative studio provides flexible financial marketing at scale

Group Vested, an award-winning global integrated financial services marketing and communications consultancy, is announcing the launch of Finance Studio, a new online creative studio for financial companies.

“The current economic climate means more financial brands – from start-up fintechs to RIAs to established firms – are having to do more with less. Finance Studio is a new addition to the Group Vested platform that demonstrates our commitment to developing fresh creative solutions for the financial industry.”

Developed and led by a team of Group Vested’s global integrated marketing professionals, Finance Studio offers a range of creative and digital services, including custom content, design, branding and digital marketing, packaged in a scalable, flexible way to suit the shifting needs of the financial industry, including:

  • Launch: A brand jump starter package designed for smaller or newer businesses
  • Accelerate: A package for newly established or mid-sized brands that want to announce themselves with a refreshed and revamped brand
  • Next Level: A tailor-made program for established brands that might need to attract larger clients, better talent or enter new markets

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Finance Studio was born out of the recognition that marketing for financial companies presents a unique challenge in the current economic environment. Financial brands of all sizes are looking for lower-cost fractional solutions, without sacrificing on subject matter expertise or quality. Finance Studio is designed to bridge that gap, and provide flexible creative solutions, informed by deep industry acumen, for companies at all stages of their growth.

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“Integrated marketing and communications has been a core pillar of Group Vested’s growth, and we continue to be one of the leading integrated financial consultancies in the world,” says Christina Bertinelli, Group Vested Chief Integration Officer. “Finance Studio is a very intentional continuation of those efforts.”

“Group Vested’s platform business is evolving into a powerful force in the financial services marketing and communications space, and the launch of Finance Studio is a natural next step in that process,” says Binna Kim, Group Vested CEO. “The current economic climate means more financial brands – from start-up fintechs to RIAs to established firms – are having to do more with less. Finance Studio is a new addition to the Group Vested platform that demonstrates our commitment to developing fresh creative solutions for the financial industry.”

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