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2021 Aspire Leaderboard Positions Broadridge as the Leader in Financial Services Customer Communications Solutions

2021 Aspire Leaderboard Positions Broadridge as the Leader in Financial Services Customer Communications Solutions
Aspire Leaderboard highlights Broadridge’s strength in omni-channel communications and digital transformation strategy

Broadridge Financial Solutions, Inc, a global Fintech leader, announces its recognition as a leader in the 2021 Customer Communications Management (CCM) to Customer Experience Management (CXM) Service Provider Aspire Leaderboard. The report also recognizes Broadridge’s communications and engagement platform, the Broadridge Communications Cloud, as the overall leader for the financial services industry.

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The Aspire Leaderboard assessment of CCM-CXM service providers is an objective resource that enables businesses to evaluate providers on product capabilities, solution strengths and strategic direction. Companies leverage the in-depth analysis to match their unique communications needs with providers that have demonstrated excellence.

Aspire’s analysis places Broadridge far ahead of other providers in the CCM-CXM financial services category, specifically recognizing its leadership position in Capabilities and Strategic Direction. Among other key differentiators noted by Aspire are Broadridge’s:

  • expertise in omni-channel communications
  • scale to drive digital transformation of customer communications
  • consultative approach
  • strong investment in information security and cybersecurity

“In our analysis of Broadridge, we were particularly impressed with its consultative approach to engaging with customers; working with them to identify, create, test and validate the best way to achieve their goals. This combined with Broadridge’s ability to really drive digital communications strategy makes it a strong contender in the market and one to watch,” commented Mia Papanicolaou, GM, North and South America, Aspire.

“We’re honored to have earned such a strong position in Aspire’s analysis as it reflects the strength and innovation of the Broadridge Communications Cloud and our ability to help clients seamlessly deliver engaging customer communications experiences that drive digital adoption and business outcomes,” said David Zamorski, General Manager of Digital Solutions, Broadridge Customer Communications. “Our innovative technologies and communications expertise shine when we see our clients reap the benefits – from selling more products and services and accelerating payments to engaging customers with digital communications and reducing operational costs.”

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The Broadridge Communications Cloud is a modular platform for creating, delivering, and managing omni-channel communications and customer engagement. Broadridge works with companies across industries to increase the impact of their digital and print communications with an integrated approach that creates revenue opportunities, operational efficiencies and brand loyalty. By modernizing a company’s entire communications ecosystem – from people, processes and technologies to data, document creation through output – Broadridge helps clients deepen customer relationships with more relevant and engaging personalized experiences and accelerate the print-to-digital transformation

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[To share your insights with us, please write to sghosh@martechseries.com]

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