Luma Financial Technologies (“Luma”), a global leader in structured products and insurance solutions, is proud to announce the expansion of its long-standing collaboration with Hexure, a provider of sales and regulatory automation solutions for the life and annuity industry. This partnership now expands Luma’s award-winning platform to include Hexure’s Firelight® life insurance capabilities, enabling financial advisors to seamlessly manage both life insurance and annuity products in one comprehensive system.
Expanding their established partnership into life insurance, this extended collaboration reflects Hexure and Luma’s shared dedication to enhancing efficiency and supporting advisors in meeting their clients’ evolving needs.
“We are happy to leverage our technology capabilities and carrier network to expand our four-year partnership with Luma to include life insurance, offering streamlined access to a diverse range of products from multiple carriers within a single, centralized solution. This collaboration embeds FireLight annuity and life e-application and illustration capabilities into Luma’s platform, delivering an unparalleled, cohesive sales experience that empowers professionals to seamlessly sell multiple products with efficiency, confidence and ease,” said Kevin Pohmer, President, Hexure. “Together, we’re leveraging our combined scale, technology, and expertise to broaden financial professionals’ offerings and better support clients in achieving greater insurance and financial security and stability for the future.”
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By leveraging Firelight® for life insurance, Luma strengthens its ability to deliver a seamless, end-to-end process for learning, comparing, and managing both life insurance and annuities. This integration ensures greater transparency and more streamlined workflows for financial professionals.
“Building on our successful partnership with Hexure exemplifies our commitment to simplifying complex financial products,” said Jay Charles, Managing Director, Insurance Products at Luma. “By integrating life insurance capabilities into our platform, we provide advisors with comprehensive solutions to meet their clients’ evolving needs.”
By combining advanced digital tools within a seamless, all-in-one platform, Luma’s integration with Hexure’s Firelight® will empower advisors and agents to deliver personalized, efficient solutions that are tailored to each client’s needs, enabling superior client outcomes.
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