360F, a financial technology company that offers banks and insurers solutions and implementation services to enable digital multi-channel distribution models and automated financial advice for insurance and investment, has entered the Middle East with a pipeline of projects and an anchor client, Zurich Insurance.
Read More: Doxim Announces Omnichannel Loan Origination and Account Opening in Partnership with Mobetize
360F partnered with Zurich Insurance to launch a direct-to-customer engagement application, 360-NeedsProfilerⓇ, in the Middle East. Zurich’s YourLife and YourCare digital insurance offering incorporate 360-NeedsProfilerⓇ, which is a highly interactive engagement tool based on actuarial rigor to help leads discover and prioritize their financial needs and risks.
Highly familiar with regulations in the Middle East, including the impending BOD-49 requirements, 360F is making headway with a string of projects that will mark as transformational milestones for the market in Dubai. One is to make financial advice hyper-personalized, arbitrary-free and self-evidently apt.
Read More: The Influence of Mobile Apps WeChat Pay and Alipay Extends Far Beyond China’s Borders
“Retail consumers acknowledge that they need financial advice, but they don’t trust financial planners easily,” says Michael Gerber, CEO of 360F. “And the 20-30s especially are demanding and independent. They expect holistic, personalized, and unbiased advice. That’s where we come in. We help make financial foresight accessible, and at the same time deliver trust and improve grounds for engagement.”
360F’s flagship solution, 360-ProVestment®, does the computer-intensive work of stochastic simulation and optimization to automate insurance and investment product recommendations, while making it easy for the layman to test alternatives and self-evaluate. The software also factors local regulations and makes hyper-personalized product recommendations based on the rules of each insurance company or bank that is deploying it, so that non-compliant products are filtered out.
Read More: GlobalFintechSeries Interview with Clara Shih, CEO and Founder at Hearsay Systems
