Avalara, a leading provider of cloud-based tax compliance automation for businesses of all sizes, announced the availability of Avalara AvaTax for Beverage Alcohol, a new offering for wineries, distilleries, breweries, importers, and retailers that locates and calculates sales and use tax plus beverage alcohol tax rates with rooftop-level accuracy, and connects to ecommerce or accounting software already in use by customers.
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“Avalara continues to strategically broaden its beverage alcohol compliance solution set, anticipating the pace of digital transformation, legislative action, aggressive enforcement, and the changing needs of businesses today.”
AvaTax for Beverage Alcohol is a central component in the Avalara for Beverage Alcohol suite of products, which provides comprehensive support for beverage alcohol businesses across the compliance life cycle, from licensing and product registrations to tax calculations and returns, helping to reduce noncompliance and audit risk exposure.
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Avalara launches AvaTax for Beverage Alcohol as the industry changes and evolves in real time, with the COVID-19 pandemic accelerating trends that were already in motion prior to tasting rooms, restaurants, and bars shutting down or scaling back significantly. Licensees in all tiers of the industry had to act immediately to weather the massive sales channel realignment from on-premises to off-premises sales, and from a customer experience that transformed nearly overnight from the tasting room to a more virtual, online experience.
A shift to selling via ecommerce was essential, buoyed by state-by-state direct-to-consumer (DTC) legislation broadly allowing wineries, and in some states breweries, distilleries, and retailers, to ship directly to customers. But with these new sales channels to customers come new compliance hurdles and increased risk for businesses operating in the beverage alcohol industry.
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