Paystone, a leading payments and software company, announced an enhanced partnership with Leader Auto Resources (LAR Inc.), North America’s largest automotive buying group. This partnership expands the company’s footprint in the automotive industry by an additional 2,000 merchants and comes as a result of Paystone’s recent acquisition of Swift Payments, a Canadian merchant services provider specializing in solutions for the automotive sector.
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“This strategic partnership will further our mission, bring additional value to LAR Inc. members, and give our dealers access to Paystone’s unique growth and customer engagement solutions.”
“A partnership with LAR Inc. provides Paystone with an exciting opportunity to significantly grow and advance business within the automotive sector,” says Tarique Al-Ansari, CEO of Paystone. “We will be able to offer automotive merchants new ways to streamline their customer engagement efforts and automate loyalty programs with integrated payment processing.”
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“Our mission at LAR Inc. is to provide dealers with unrivaled technology solutions designed to enhance their overall profitability,” says Andrew Wells, General Manager of LAR. “This strategic partnership will further our mission, bring additional value to LAR Inc. members, and give our dealers access to Paystone’s unique growth and customer engagement solutions.”
By integrating Paystone’s platform with Swift Payments’ point of sale solutions, automotive businesses will now have the ability to automate their marketing efforts and increase customer loyalty directly from their existing payment terminals. It also provides franchise dealerships and licensed autobody shops with access to additional technology solutions and Canada-wide onsite support services that will boost business growth.
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