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SHEIN partners with PayBright to offer flexible Buy Now, Pay Later plans to Canadian consumers

PayBright, Canada’s leading provider of installment payment plans, has partnered with popular global fast fashion brand SHEIN to offer its flexible Pay in 4 plan to Canadian consumers. With this move, Canadian customers on ca.shein.com can now shop for their favourite clothing, shoes, and accessories today, while paying over time in four easy, biweekly, interest-free installments.

“Offering PayBright’s flexible, interest-free payment option gives our Canadian customers greater flexibility and convenience to enjoy the beauty of fashion,” said Willy Huo, Country Head ANZ and Canada. “We’re constantly invested in optimizing the shopping experience for our customers across the world, and offering PayBright to our Canadian customers is another positive step in this direction.”

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According to Global News, buy now, pay later plans are growing in popularity among Canadians seeking more financial flexibility and alternatives to traditional credit card purchases across industries. To meet this demand, PayBright offers several plans including Pay in 4 for smaller purchases, and Pay Monthly for larger-ticket items.

“More and more, Canadians are seeking easy and transparent payment options like PayBright that help them avoid more credit card debt,” said Wayne Pommen, President and CEO of PayBright. “We know that hundreds of thousands of shoppers have appreciated our buy now, pay later plans when they shop at their favourite stores, and we’re proud to welcome SHEIN to our growing list of merchants partners who extend this financially flexible option to its Canadian customers.”

PayBright was the first integrated installment payment solution for e-commerce, in-app, and in-store sales in Canada, providing a unified omnichannel experience. Unlike other installment payment options, PayBright does not require consumers to sign up for a credit card and does not charge hidden fees, retroactive interest, or revolving interest charges.

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