tZERO, a leader in financial innovation and liquidity for private companies, announced that former Executive Vice President (EVP) and Chief Marketing Officer (CMO) of Nasdaq, John Jacobs, has joined tZERO’s Board of Directors as its newest member. Jacobs is known for his business success and expertise in working with institutional investors, IPOs, and global public companies. tZERO’s board now has five directors.
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Jacobs has a strong leadership background and has served Nasdaq in a variety of positions, starting his career with the firm in 1983. He most recently served as Senior Advisor and Principal Consultant to Nasdaq’s CEO and President, where he was responsible for reviewing potential opportunities in the index and data business, and supporting product and business development efforts. Prior to that, Jacobs served as Nasdaq’s Chief Marketing Officer and EVP for the Global Marketing Group and the EVP of the Global Index Group. As CMO, he led all aspects of the company’s brand, from strategy to execution, and carried out a transformation of the company’s image from a national brand in U.S. stocks, to a global leader for diversified financial services. Jacobs established and built the Global Index Group from the ground up, and created one of the largest ETF fund families in the world with the launch of Nasdaq’s Fund business, built on his creation of QQQ – the ETF tracking the Nasdaq-100 Index.
“I am pleased to welcome John to tZERO’s Board of Directors,” said Jonathan Johnson, Chairman of Board of Directors at tZERO and CEO of Overstock.com. “John brings valuable experience in leading transformative projects in capital markets, which will play an important role in providing strategic guidance on tZERO’s growth strategy.”
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