Ipsos Strengthens Its Position in the North America Automotive Market by Acquiring the New Vehicle Customer Study From Inmoment
Ipsos, one of the largest market research companies in the world, announces the acquisition of the New Vehicle Customer Study (NVCS) – the largest and longest-running syndicated automotive program in North America from InMoment. The New Vehicle Customer Study covers US and Canadian automotive buyer behaviour. It provides detailed insights into consumers’ vehicle buying......