Tag : Black Friday

Adobe Forecasts $221.8 Billion U.S. Holiday Season Online, Cyber Monday To Top $12 Billion
Business E-commerce

Adobe Forecasts $221.8 Billion U.S. Holiday Season Online, Cyber Monday To Top $12 Billion

Business Wire
Mobile shopping set to overtake desktop for the first time, as consumers get increasingly comfortable transacting on smaller screens Discounts expected to hit record highs this season, peaking at 35% off listed price for toys, 30% for electronics and 25% for apparel Buy Now, Pay Later usage set to drive......
Data Shows Smaller Discounts, Fewer CTAs Lead to Better Sales During Black Friday
E-commerce News

Data Shows Smaller Discounts, Fewer CTAs Lead to Better Sales During Black Friday

Fintech News Desk
A new report from Omnisend reveals what kind of BFCM email elements—products, buttons, words, subject lines, etc.—lead to the highest engagement and, most importantly, sales Ecommerce brands around the world are preparing their Black Friday-Cyber Monday campaigns to take advantage of the biggest sales season of the year. However, while......
The Black Friday Barometer: US Shopper Sentiments Unveiled
E-commerce News

The Black Friday Barometer: US Shopper Sentiments Unveiled

Fintech News Desk
The new Discounting Playbook 2021 report commissioned by LoyaltyLion reveals widespread disappointment with Black Friday A new Discounting Playbook 2021 report has been commissioned and launched by data-driven loyalty and engagement platform, LoyaltyLion. Carried out across 2,014 consumers in the US (by independent research firm Censuswide), the findings reveal key......
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