Tag : CTV

$10.2 Billion In Political Ad Spend Forecasted For 2024 Election Cycle
Finance Fintech News

$10.2 Billion In Political Ad Spend Forecasted For 2024 Election Cycle

Business Wire
by Business Wire0
Political ad spend is expected to reach $10.2 Billion in the 2024 election cycle, surpassing the $8.9 Billion spent in the 2022 election cycle and the $9 Billion spent in the prior Presidential election cycle of 2020, according to AdImpact. The leading ad intelligence SaaS company detailed spend and other political......
The Trade Desk Appoints JoAnna Foyle as Senior Vice President of Inventory Partnerships
Business Capital Markets Fintech News

The Trade Desk Appoints JoAnna Foyle as Senior Vice President of Inventory Partnerships

Fintech News Desk
by Fintech News Desk0
Global advertising technology leader, The Trade Desk, announced the appointment of JoAnna Foyle as Senior Vice President of Inventory Partnerships. In this role, Foyle is responsible for global partnerships and operations that support the company’s omnichannel supply partners, including the burgeoning Connected TV (CTV) marketplace. Foyle reports to Tim Sims,......
Perion Raises Financial Outlook, Expects 31% Year over Year Revenue Growth in the Fourth Quarter of 2020
Fintech Mobile Banking News

Perion Raises Financial Outlook, Expects 31% Year over Year Revenue Growth in the Fourth Quarter of 2020

Fintech News Desk
by Fintech News Desk0
Customers Momentum for Connected TV and “Full-Funnel” Solution Propel Advertising Business Perion Network Ltd., a global technology company that delivers its Synchronized Digital Branding solution across the three main pillars of digital advertising – ad search, social media and display / video advertising – increased its revenue and Adjusted EBITDA......
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