Drift Announces Strategic Investment from Vista Equity Partners; Partnership Will Help Customers Accelerate Revenue via B2B Conversational Commerce
Drift Eclipses Unicorn Status from Vista Growth Investment Drift, the leader in Conversational Commerce for B2B, announced a strategic partnership with Vista Equity Partners (“Vista)”, a leading global investment firm focused exclusively on enterprise software, data and technology-enabled businesses. Vista’s strategic growth investment in Drift will further accelerate the company’s mission......