Financial Services Industry Ranks Ninth out of 10 Industries in MBLM’s Brand Intimacy COVID Study
Despite Low Ranking, Positive Emotional Connections and Daily Usage Are on the Rise The financial services industry ranks ninth out of the 10 industries reviewed in MBLM’s Brand Intimacy COVID Study, which analyzes brands based on emotional connections in the second year of the pandemic. USAA remains in first place, followed by PayPal......