Dragonfly Biosciences Limited, the makers of Dragonfly CBD, Europe’s largest and leading, seed to shelf range of CBD oils and skincare products, are advancing a strategy to become a global leader in delivering wellness at pace. Building upon its market leadership across the UK, Dragonfly moved to an initial public offering on the Australian Stock Exchange last month (December 2021). Public ownership was just one strategic element establishing an Australian beach-head at the centre of an Indo-Pacific market offensive to capture key growth economies. To deliver robust market penetration throughout the USA, Thought Leaders Inc., have been engaged under a Heads of Agreement, comprehensively geared towards meeting high-performance targets across all US market sectors.
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Thought Leaders, a US health, wellness and IP Research & Development and investment company, announced today that they have secured an exclusive US Master license for Dragonfly Biosciences, one of the world’s most respected CBD Brands.
Thought Leaders’ plans to launch in mid 2022 Dragonfly premium CBD infused wellness products in the US, the world’s largest market for CBD infused wellness products. Thought Leaders is planning an extensive, game-changing direct-to-consumer sales programme along with conventional retail distribution in select channels. In parallel, Thought Leaders plans to develop unique products and launch new segments for the US, based on solid research and development protocols under the Dragonfly brand which will be exported to established international markets.
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Regan Saveall, Chief Executive Officer of Dragonfly Biosciences Ltd, says: “With an award winning and the Number One CBD brand in the UK, we are delighted to work with Thought Leaders, Inc. in the United States under a Master License Agreement to lead US sales and to support all of our markets with their experience and expertise in the consumer goods industry. Thought Leaders will work with our team on the ground in the US to ensure that our business practices are integrated. Thought Leaders will offer US consumers our proprietary formulations, backed by extensive research and develop new, unique products, supported by our medical practitioners that will lead new categories in all of our markets. Our stringent quality controls through all manufacturing processes to guarantee the highest and most consistent product quality will remain, with all innovation to meet the very latest consumer needs as we strive to become a wellness global leader and recover from the Covid-19 pandemic.”
Mark Singleton, Thought Leaders’ President and CEO, adds “We are excited about adding the Dragonfly US Master License Agreement to our selective portfolio of premium brands, products, and technologies. Dragonfly’s mission to deliver high quality products within a global compliant and regulatory framework aligns with Thought Leader’s vision. We believe that Dragonfly’s brand strength credibly built on its pioneering and clinically tested consumer products will be warmly embraced by both US consumers and retailers alike.”
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