DriveWealth Powers Ualá’s Launch of U.S. Stock Investing in Mexico

DriveWealth, a global B2B Brokerage-as-a-Service platform designed to make investing easier for partners and their customers, announced its partnership with Banco Ualá, a leading Latin American neobank, to launch Acciones (Stocks), a new service enabling Mexican consumers to invest in U.S. equities.

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Through this collaboration, Ualá users can now invest in shares of some of the world’s most recognized companies, including Apple, Amazon and Tesla, starting from just $20 MXN. This is made possible through DriveWealth’s modernized, fractional investing infrastructure.

The launch marks another step forward in expanding access to global capital markets for a broader population of investors.

Historically, investing in the U.S. stock market has often been perceived as complex or accessible only to those with significant capital. In Mexico, only 4.4% of the population currently invests in any financial instrument, according to the CNBV.

“DriveWealth was built to democratize access to financial independence and expand access to financial markets through trusted, regulated brokerage infrastructure,” said Naureen Hassan, Chief Executive Officer of DriveWealth. “Partnering with Ualá allows us to bring U.S. equities to a broader population of investors in Mexico through a secure, fractional investing experience. We’re committed to working together to offer innovative investment solutions to Ualá customers, and helping make investing simple and inclusive, while maintaining the highest standards of execution, custody, and investor protection.”

By leveraging DriveWealth’s brokerage infrastructure and fractional trading capabilities, Ualá can offer customers the ability to purchase fractions of U.S. equities rather than whole shares. This lowers traditional barriers to entry and allows investors to begin building diversified portfolios with smaller amounts of capital while still participating proportionally in potential dividend distributions.

The new offering is fully digital and designed to support both new and experienced investors. Key features include:

• Personalized portfolio guidance: Within the Acciones (Stocks) section, users answer a series of questions to determine their risk profile and receive portfolio recommendations.
• Diversified investment packages: Customers can choose among three portfolio options, including U.S. stocks and ETFs.
• Transparency: No account opening or transaction fees, simplifying entry into global markets.
• Accessibility: Investments can begin from $20 MXN per transaction through fractional shares.
• 24/7 order placement: Investors can place orders anytime, with trades executed when markets open.

Through this collaboration, execution, clearing, and custody of assets are supported by DriveWealth’s U.S.-regulated API-first brokerage infrastructure, while Ualá delivers the customer-facing digital platform and personalized advisory experience.

“At Ualá, we work to make access to finance easier and easier. With the launch of Acciones, we are opening the doors of the global market to millions of Mexicans who previously saw these opportunities as unattainable. Now, starting from 20 pesos and with just a couple of clicks, our clients will be able to protect their savings, obtain dividends, and participate in the growth of the world’s largest companies,” commented Pablo Savoldelli, Regional Director of Wealth Management at Ualá.

This collaboration reflects DriveWealth’s continued momentum in expanding access to investors worldwide. As demand for accessible investing capabilities continues to rise across emerging and established markets alike, DriveWealth remains focused on helping partners launch innovative investment products that bring regulated, secure market access to new generations of investors.