Findd, the AI-native workforce management platform purpose-built for frontline workers, announced a $21 million growth investment from Unbundled Capital. The capital will fuel product innovation, AI development, and go-to-market expansion across facility services and specialty contractor end-markets.
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Frontline workers represent roughly 80% of the global workforce, yet they remain one of the most underserved segments of the software economy
Findd manages the full lifecycle of a frontline employee: from hiring and scheduling to time capture, compliance, and payroll prep. Across facility services and other frontline-intensive industries, Findd captures biometric identity, location, job, and pay-rule data upstream of payroll and the ERP, and enforces complex union and jurisdictional rules at the point of work. DiDi, Findd’s proprietary AI agent layer, lets workers and managers interact with the software in natural language across SMS, voice, and email, with every action validated against real labor, compliance, and operational data before it executes. This proprietary data, captured at the point of work, powers all actions DiDi takes across the platform.
“Frontline workers represent roughly 80% of the global workforce, yet they remain one of the most underserved segments of the software economy,” said Tom Loveland, co-founder of Findd. “We built Findd to bring rigor, automation, and intelligence to the operational truth of how frontline work actually happens. Partnering with Unbundled gives us the leadership, capital, and operational playbook to capture this opportunity at scale.”
“Our customers have been telling us for years that we’re solving problems no one else can solve for them,” said Ryan Johnson, co-founder of Findd. “This investment lets us serve them better and bring that same value to thousands of companies who are still stuck managing complex labor compliance in spreadsheets.”
As agents replace dashboards, value is moving away from the UI and toward the systems that own the action layer, the proprietary data that they generate, and the compliance logic that agents need to be grounded in to act safely. The investment positions Findd to extend its leadership as the AI-native platform of choice for managing distributed, frontline workforces.
“Vertical software tied to real-world execution is where some of the most durable AI-native businesses will be built,” said Tim Keebler, Partner at Unbundled Capital. “This investment reflects our continued focus on partnering with founders building category-defining platforms in the industries that run the frontline economy.”
Unbundled Capital will support Findd’s continued investment in product development and the build-out of its go-to-market organization, with a focus on extending the company’s leadership in facility services and specialty contractor end-markets. As part of the transaction, Unbundled Capital Partner Shane Skiffington will join Findd as Executive Chairman of the Board.
“Vertical software is undergoing a sorting: smaller, nimble, AI-native companies have a structural advantage over the legacy incumbents trying to retrofit aging stacks,” said Shane Skiffington, Partner at Unbundled Capital. “Findd is exactly that kind of business – an AI-native, product-forward team building a category-defining platform for the frontline economy.”
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