Search Results for: marketing

FloQast Appoints Ben Schechter as Chief Marketing Officer
Finance Fintech News

FloQast Appoints Ben Schechter as Chief Marketing Officer

GlobeNewswire
Schechter brings over 25 years of marketing leadership and vision to fuel FloQast future growth and innovation FloQast, an Accounting Transformation Platform created by accountants for accountants, today announced the appointment of Ben Schechter as Chief Marketing Officer (CMO). With more than 25 years of experience leading global marketing teams......
Avalara Names Kevin Sellers Chief Marketing Officer
Compliance management E-commerce Fintech News

Avalara Names Kevin Sellers Chief Marketing Officer

PR Newswire
Sellers’ deep expertise in demand generation, digital marketing, and brand positioning will further propel Avalara’s worldwide market position in tax compliance automation Avalara, a leading provider of tax compliance automation software for businesses of all sizes, announced Kevin Sellers has been named Executive Vice President, Chief Marketing Officer. Sellers brings......
Clearwater-Analytics-Strengthens-Leadership-Team-with-Appointment-of-Fleur-Sohtz-as-New-Chief-Marketing-Officer
Investment Services News

Clearwater Analytics Strengthens Leadership Team with Appointment of Fleur Sohtz as New Chief Marketing Officer

PR Newswire
Seasoned Marketing Executive to Accelerate Brand Evolution and Client Success Clearwater Analytics, a leading provider of SaaS-based investment management, accounting, reporting, and analytics solutions, announced the appointment of Fleur Sohtz as its new Chief Marketing Officer. Fleur joins Clearwater Analytics with 25 years’ experience scaling high-growth companies, achieving double-digit revenue......
Nitrogen Deepens Functionality of Investment Research, Financial Planning, and Advisor Marketing Products
Investment Services News

Nitrogen Deepens Functionality of Investment Research, Financial Planning, and Advisor Marketing Products

Business Wire
Client engagement innovator reveals summer 2024 product releases to expanded software platform; More than 1,000 financial advisors attend the unveiling Nitrogen (formerly Riskalyze), the company that is revolutionizing how wealth management firms scale the delivery of personalized advice and client engagement, announced the availability of its summer 2024 product release.......
Alloy Appoints Kathryn Cook as Chief Marketing Officer To Fuel Company's Rapid Growth
Finance Fintech News

Alloy Appoints Kathryn Cook as Chief Marketing Officer To Fuel Company’s Rapid Growth

PR Newswire
Alloy, the identity risk management platform for companies that offer financial products, announced that Kathryn Cook has joined the company as its new Chief Marketing Officer (CMO) to support the company’s rapid, global growth. Cook joins the company following nine years at nCino (NASDAQ: NCNO), an Alloy partner and leader in cloud banking......
Broadridge Acquires AdvisorTarget, Expands Capabilities to Help Asset Management and Wealth Firms Transform Digital Distribution and Marketing
Finance Fintech News

Broadridge Acquires AdvisorTarget, Expands Capabilities to Help Asset Management and Wealth Firms Transform Digital Distribution and Marketing

PR Newswire
Combining forward-looking advisor intent data with asset holding data enables precision-targeted, cost-effective digital marketing and sales strategies Global Fintech leader Broadridge Financial Solutions, Inc. announced today that it has acquired AdvisorTarget, a market leader in providing asset management and wealth management firms with data products to help power digital marketing, sales and......
Business Featured Finance Fintech

How Financial Services Marketing Has Evolved?

Fintech Staff Writer
Financial services marketing refers to the strategic activities employed by financial institutions to promote their products and services to customers and prospects. It encompasses a wide range of marketing tactics tailored specifically for the financial sector, such as banks, insurance companies, investment firms, and credit unions.  The objective of financial......
Demand for AI Marketing and Personalisation Accelerates in the UK: Attentive Sees 128% Growth in the Last Year
Artificial Intelligence Fintech News

Demand for AI Marketing and Personalisation Accelerates in the UK: Attentive Sees 128% Growth in the Last Year

Business Wire
• Attentive now works with over 500 brands in the UK since 2022 launch • UK market for SMS marketing continues to grow rapidly; eMarketer estimates over 57% of 2024 UK ecommerce sales will be via mobile • 48-strong UK team has nearly doubled since start of 2023 Attentive, the......
Finance Brands and Sports Sponsorship. Is It Worth It Leading financial marketing agency Contentworks investigates.
Finance Fintech News

Finance Brands and Sports Sponsorship. Is It Worth It? Leading financial marketing agency Contentworks investigates.

PR Newswire
Very few events can give you the kind of exposure a sporting event can. As the leading financial services marketing agency, we’re looking at finance brands and sports sponsorship. Is it worth it? Very few events can give you the kind of exposure a sporting event can. Football undoubtedly takes......
Revolutionizing Ecommerce: Adspace's Trailblazing Strategies for Digital Marketing Success
E-commerce News

Revolutionizing Ecommerce: Adspace’s Trailblazing Strategies for Digital Marketing Success

PR Newswire
In a significant move to reshape the landscape of ecommerce advertising, Adspace revealed its innovative suite of digital marketing services. This strategic unveiling positions Adspace not just as a service provider but as a pioneer at the intersection of technology and commerce. The full-service marketing agency is committed to driving......
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