Tag : marketing

Grayscale Investments® Hires Wall Street Executive as Chief Marketing Officer
Cryptocurrency Digital Fintech News

Grayscale Investments Hires Wall Street Executive as Chief Marketing Officer

FTS News Desk
Deborah Bussière, formerly of Broadridge Financial Solutions, named CMO Grayscale Investments®, the world’s largest digital currency asset manager, announced Deborah Bussière has been appointed Chief Marketing Officer. Bussière will lead the company’s marketing and advertising efforts, reporting to Michael Sonnenshein, CEO. Grayscale Investments has been a trailblazer in its marketing......
Fintech Wirex Appoints Top Female Talent to Senior Marketing Role
Digital Payments Fintech News

Fintech Wirex Appoints Top Female Talent to Senior Marketing Role

FTS News Desk
Wirex, a leading digital payments platform, has appointed Jenny Kong as the new Global Head of Marketing, where she’ll manage the Marketing team from New Zealand. The news follows her work co-founding the successful ‘Rising Women in Crypto Power List’ last year, and aligns with Wirex’s mission to show that crypto is open......
Customer Acquisition
Analytics Guest Posts

The Secret Ingredient to Driving Customer Acquisition

Nicky Senyard
If your goal is cost-effective customer acquisition, there is one key channel that is dedicated to driving bottom-line growth – is it in your marketing mix? As traditional banks and credit unions race towards digital transformation, competition for online customer acquisition is growing fierce. With financial brands continuing to increase......
Zelros Raises $11 Million in Series A Funding to Bring AI-Powered Responsible Insurance Distribution to North America
Banking Fintech FinTech Funding Investment Services News Risk Management

Trade Ledger Raises £13.5 Million in Series A Funding

FTS News Desk
Trade Ledger, the global technology provider to the commercial banking and financial services industry, has raised a total of £13.5 million to complete its Series A funding round. The equity round was led by Point72 Ventures, with strong participation from Foundation Capital, who led the debt tranche closed previously, Court......
DadeSystems Names Joe Proto Chairman
Banking Fintech Investment Services News

DadeSystems Appoints Bill Wardwell President

FTS News Desk
DadeSystems, a leading provider of integrated receivables solutions, announced that Bill Wardwell has joined the company as President, where he will be responsible for driving DadeSystems’ corporate strategy, sales, marketing, and business development. Read More: Curioinvest Launches Capital Dex, the Decentralized Exchange Primarily For Security Tokens Wardwell previously served as COO......
Artificial Intelligence Business Fintech News Risk Management

Mara Reiff Joins FreshBooks as Chief Data Officer

FTS News Desk
FreshBooks, the #2 small business accounting software in America, with paying customers in 100+ countries, today announced that Mara Reiff, one of IBM’s Global Women Leaders of AI, has been brought on as FreshBooks’ first Chief Data Officer. “We are thrilled that Mara has joined the FreshBooks team as our......
Moven Hires Chief Revenue Officer to Accelerate Go-to-Market Execution
Banking Fintech Investment Services News

Moven Hires Bryan Clagett As Chief Revenue Officer

FTS News Desk
Movencorp, Inc., a leading technology provider of intelligent banking solutions designed to improve consumer financial engagement and wellness, announced today the expansion of its executive leadership team with the naming of Bryan Clagett as Chief Revenue Officer. Read More: Datasite Completes Agreement to be Acquired by CapVest With Mr. Clagett’s appointment,......
Business Fintech InsurTech News

Cogitate Hires Keith Lewis As Vice President of Sales

FTS News Desk
Cogitate Technology Solutions, a future ready P&C technology innovator, announced today the appointment of Keith Lewis as Vice President of Sales. Read More: Aurora Mobile Partners with Taikang Life Insurance to Strengthen Smart Insurance Solutions with AI Technologies Lewis will spearhead our commitment to bring business transformation and accelerated digitalization to......
Kasasa “Report Card” Provides Actionable Insights to Financial Institution Clients
Business Fintech News

Kasasa Partners with CU Strategic Planning to Help Credit Unions Better Serve the Underbanked

FTS News Desk
Kasasa®, an award-winning financial technology and marketing provider, and Credit Union Strategic Planning, a provider of business planning services for credit unions with a focus on community development, are partnering to boost consumer outcomes for Community Development Financial Institutions (CDFIs) serving the unbanked and underbanked. Read More: GCash Attracts Fresh Investment From......
Business Fintech News

Accountability Launches U.S. Expansion, Introduces Executive Leadership

FTS News Desk
Accountability, a leading financial management platform for marketing and advertising agencies, today announced the company has established its U.S. headquarters in New York City. The expansion marks an important milestone for the Melbourne-based company and will help catalyze growth across the U.S. market. “We regard the New York office as......