Author : Dominic Litten

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Dominic Litten is the Chief Commercial Officer of Flute, where he leads the commercial and revenue strategy that puts the platform in front of the growing businesses it was built for. He has spent his career inside high-growth technology companies building marketing and revenue engines that actually scale, leading large demand generation programs, building high-performing teams and turning go-to-market strategy into measurable growth. At Flute, that work has a clear purpose in making sure the everyday economy knows a better payments option exists.

Payment Friction: The Invisible Tax on the Everyday Economy

Dominic Litten
by Dominic Litten0
For most small business owners, payment friction doesn’t stand out. It shows up as a customer who stops returning, a deposit that arrives two days after payroll was due, or a statement that takes an hour to understand what happened last month. Operators feel it long before they can measure......
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