Author : Yaacov Martin

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Yaacov Martin is CEO and Co-Founder of The Jifiti Group, a leading fintech company that he co-founded in 2011. He is an embedded lending thought-leader, speaker and active contributor to leading payments and fintech publications. Yaacov is an advocate of fair and responsible consumer and business financing and, along with his co-founders, built Jifiti on the core values of accessibility, affordability and responsibility. The company works with leading banks and merchants worldwide, powering the full spectrum of embedded lending solutions.

The Agentic Shift: Why Banks Can’t Afford to Be Ghosted by AI

Yaacov Martin
by Yaacov Martin0
Technology advancements implemented by big banks and international financial corporations are impacting the entire global banking system and the wider online economy. Large banks and financial firms are stepping into AI hard, writing their own code, and investing in the expansion of their digital teams, as agentic AI changes the......
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