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Recurly Enables Fanatiz to Quickly Scale Operations, Improve Efficiency, and Adapt to Subscriber Needs

Recurly Enables Fanatiz to Quickly Scale Operations, Improve Efficiency, and Adapt to Subscriber Needs

Fanatiz, a sports streaming platform, selected Recurly, a leading subscription management and billing platform, to offer choices for their consumers, improve their payment gateway management, and increase revenue and productivity.

“We are expanding globally, and we have found the ideal partner to execute our future plans. We have highly ambitious initiatives, and we need a partner with a forward-looking perspective. Recurly is the one. Without their constant support through the process, this would not have been possible”

Sports content, whether subscription video-on-demand or OTT, has a reputation for delivering strong numbers and large audiences of subscribers for broadcasters and providers. This translates into significant revenue generation in subscription services. Due to the rapid expansion of Fanatiz, they needed to find a subscription platform that integrated with global payment gateways to process transactions that allowed its customers to enjoy their favorite sports content.

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“Before Recurly, adding new subscription plans, using coupons, or modifying prices was quite difficult for us. We needed a platform that would enable us to remain flexible to maintain our leadership position,” says Rafa López, VP of Product & Operations at Fanatiz. “Our goal is to build the world’s premier destination for enjoying, digitally engaging with, and monetizing sports content. Our success heavily depends on our capacity to accept and process different currencies and payments. Recurly has a wide variety of payment methods and 20-plus gateway integrations, providing us a flexible business model and the ability to give customers options.”

Fanatiz is one of the fastest growing sport content distributors, and they need to manage their customer data in a safe and effective manner. Recurly provides world-class security and compliance standards, reducing risks for the businesses and safeguarding consumer cardholder data, meeting industry-standards for payment security procedures.

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“Recurly has always been focused on world-class security. We are PCI-DSS level 1 compliant, adhere to the PCI data security standard, and follow industry-standard secure coding guidelines. In other words, we meet or exceed all industry-standard payment security practices to protect Fanatiz, and all our merchants and customers,” says Jonas Flodh, Chief Product Officer at Recurly.

“We are expanding globally, and we have found the ideal partner to execute our future plans. We have highly ambitious initiatives, and we need a partner with a forward-looking perspective. Recurly is the one. Without their constant support through the process, this would not have been possible,” says López.

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[To share your insights with us, please write to sghosh@martechseries.com]

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