Experienced fintech and payments leader to drive brand growth and market expansion
Versapay, a leading Accounts Receivable (AR) Platform, has appointed Elizabeth Bramlage as Chief Marketing Officer. Recognized for her proficiency in driving creative initiatives that deliver business growth, Elizabeth will oversee all aspects of marketing across the customer journey as the company broadens its market presence.
With over 15 years of experience leading marketing for high growth fintech and payments companies, Elizabeth most recently served as CMO at ComplyAdvantage, a global provider of financial crime compliance technology. There, she was responsible for elevating brand visibility and accelerating customer acquisition across key markets.
“Elizabeth brings a rare blend of strategic sensibility and hands-on leadership experience across some of the most dynamic companies in the financial industry,” said Carey O’Connor Kolaja, CEO of Versapay. “Her track record in building strong brands and fueling demand will be invaluable as we expand our market footprint and continue transforming the AR experience for our customers.”
Catch more Fintech Insights : Why the Payments Industry is Facing Its Biggest Transformation in a Decade
At Versapay, Elizabeth will play a critical role in aligning marketing execution with the company’s long-term vision to remove financial friction, giving finance teams the control, visibility, and fluidity to shape their company’s B2B relationships and financial future.
“Business finance is at a critical juncture and Versapay is helping middle-market companies achieve financial agility,” said Elizabeth Bramlage, CMO of Versapay. “The opportunity to build a modern marketing engine that amplifies our value to CFOs and finance teams – and to do so with a team that truly puts customers at the center – is incredibly compelling.”
Prior to ComplyAdvantage, Elizabeth led U.S. marketing at Klarna, where she played a pivotal role in establishing the brand and its suite of payment and shopping services. She has also held senior marketing roles at American Express and began her career at Amazon, launching new product categories in the home vertical.
Versapay is the platform that rewires AR by removing barriers from collecting and reconciling B2B payments, providing end-to-end cash flow clarity, ensuring businesses can manage working capital on their terms. By closing the loop for finance teams and their business systems, customers, and payment activity into a single intelligent ecosystem, Versapay transforms money matters into a data-driven advantage. With 10,000 customers and 5M+ companies transacting, Versapay facilitates 110M+ transactions and processes $170B+ in payments volume annually.
Read More on Fintech : Tokenized Self-Sovereign Identity: The Key to the Next Era of Banking
[To share your insights with us, please write to psen@itechseries.com ]
