Easy-to-install payment guarantee solution leverages AI and machine learning to significantly boost transaction approvals and protect online shop owners
Vesta, a leading global transaction guarantee platform for online purchases, announced that the Vesta Payment Guarantee solutions is now available as an extension on Shopify, the leading provider of essential internet infrastructure for commerce, to help increase legitimate transaction approval rates for Shopify merchants across the United States, Canada, and Mexico.
The easy-to-install extension, which leverages advanced machine learning models and link analysis for all transactions in real-time, helps online store owners make the shift to zero fraud liability by eliminating chargebacks and approving more good transactions. Merchants get a 30-day free trial and flexible, tiered pricing options that scale for any size business.
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“Vesta’s model is to approve as many legitimate transactions as possible to help businesses maximize their revenues,” said Hrishi Talwar, Chief Product Office of Vesta. “With our dynamic data network based on trillions of data points and machine-based learning, Shopify business owners can operate with ease knowing that they are protected by Vesta’s 100% payment guarantee.”
It is estimated that $300B in annual global revenue is lost due to false declines, resulting in the average eCommerce merchant spending almost $4 fighting fraud for every $1 of direct fraud loss. Differentiated by strong data science and a deep understanding of the globe’s most serious threats and challenging markets, Vesta delivers highly-automated API-based technology to increase card-not-present (CNP) approval rates by an average of 10%.
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About Vesta
Vesta is a global transaction guarantee company for online purchases, delivering unparalleled approval rates and a frictionless customer experience while eliminating chargebacks and other forms of digital fraud. Differentiated by its sophisticated data science and 25+ years of experience, Vesta brings a deep understanding of some of the world’s most serious threats and challenging markets. Leading brands in ecommerce retail, travel, financial services, and telco rely on Vesta to provide accurate decisions and 100% guaranteed transaction and revenue protection in real time.
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