Digital Asset Management News

Bitcoin Well Enters Into Innovative Agreement With Unified MMA

Bitcoin Well Enters Into Innovative Agreement With Unified MMA

Bitcoin Well Inc., a technology company building and utilizing products that offer safe and easy ways to buy, sell and use bitcoin, is pleased to announce an innovative agreement with Unified MMA that will allow Unified MMA fighters to be paid their fight purses partially, or in full, in Bitcoin.

“Unified MMA offering their fighters the option to be paid in Bitcoin is absolutely game-changing,” said Adam O’Brien, Founder and CEO of Bitcoin Well. “Giving athletes the ability to put a portion of their purse into Bitcoin directly, with absolutely no hassle to them, is a perk that is building momentum in the professional sports industry. We are excited to be partnering with Unified MMA, as they are boldly embracing the future of money and understand that athletes as well as employees will soon be requesting innovative benefits, like the Bitcoin Savings Plan by Bitcoin Well.”

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“We’re always excited to innovate at Unified MMA, and our partnership with Bitcoin Well will give our athletes more options to engage in, and learn about, Bitcoin in a meaningful way,” said Unified MMA President Sunny Sareen. “Cryptocurrency isn’t going anywhere, so we’re very excited to give our athletes an opportunity to get involved ahead of the curve.”

Bitcoin Well is also excited to announce it will be the title sponsor for Unified 43 on March 4, 2022 at River Cree Resort & Casino in Enoch, Alberta, a suburb outside of Edmonton. Bitcoin Well has identified a significant crossover between our target audience and the existing Unified MMA audience. We are pleased to have exposure to future customers through this event, including viewers watching worldwide on UFC Fight Pass, the largest MMA viewing platform in the world.

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About Bitcoin Well

Bitcoin Well offers convenient, secure and reliable ways to buy and sell bitcoin through a trusted Bitcoin ATM network, white glove in-person service and a suite of web-based transaction services. Based on management’s assessment of publicly-available data, Bitcoin Well is the first publicly traded Bitcoin ATM company in the world, with an enterprising consolidation strategy to deliver accretive and cost-effective expansion in North America and globally. As leaders of the longest-running, founder-led Bitcoin ATM company in Canada, management of Bitcoin Well brings deep operational capabilities that span the entire value chain along with access to proprietary, cutting-edge software development that supports further expansion.

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