Camping World Holdings, Inc., America’s Recreation Dealer, today announced it will begin accepting cryptocurrencies as payment for RV purchases through a new partnership with BitPay.
“As the industry leader, we have a responsibility to adapt to new preferences and elevate the customer experience, whether through the products and services we offer, or in the ways we interact and transact with the customer”
Through BitPay, a cryptocurrency payment service provider, Camping World will accept Bitcoin (BTC), Ethereum (ETH), and select other cryptocurrencies through a variety of digital wallets. The partnership will allow Camping World to maximize convenience for the customer and attract new consumers without holding the currency on its balance sheet. The initiative is part of the Company’s renewed focus on accelerating innovation in the RV marketplace.
Read More: Clearbanc Rebrands to Clearco, Announces US$100 Million Series C Funding
The initial launch includes the Chicago, IL and Kenosha, WI locations, but the Company plans to expand to all locations that sell RVs and to its ecommerce platforms this summer. The new BitPay partnership comes on the heels of the Company’s announcement that it is developing a platform for a paperless, online RV purchase experience.
Read More: Amalgamated Bank Helps Launch Net Zero Banking Alliance
“As the industry leader, we have a responsibility to adapt to new preferences and elevate the customer experience, whether through the products and services we offer, or in the ways we interact and transact with the customer,” said Marcus Lemonis, CEO and Chairman of Camping World. “Accepting cryptocurrency is simply another part of our vision to make RVing easy in an increasingly digital world.”
Read More: Gilded Launches Mass Pay, Enabling Businesses to Pay Employees in Crypto
