Save’s Market Savings gives independent advisors and RIAs a liquid cash-management option for high-net-worth and family-office clients
Save®, a financial technology company that provides a market-driven cash management platform, today announced that its Market Savings program is now available to independent advisors through Schwab Marketplace.1 The program is intended for family offices, high-net-worth investors, and other clients that prefer to keep large cash balances liquid. Market Savings keeps client deposits in accounts at participating banks, where they are eligible for FDIC insurance up to applicable limits, while providing market-linked return potential through separate securities accounts. Deposited principal is not invested, and clients retain same-day access to their cash.
That structure addresses a common problem for advisors and family offices: how to seek returns that can offset inflation while keeping cash readily available. Save uses proprietary investment technology to provide exposure tied to ETFs tracking the S&P 500, Nasdaq, Gold, and other markets. The program is designed to offer higher return potential than traditional money market accounts and brokered FDIC cash programs.
Market Savings has produced some of the strongest returns available on FDIC-insured cash, with S&P 500-linked accounts averaging 7.5% annually over the past three years according to Saves own published data.2 The first client who placed $1 million in the program in late 2022 only earned an average annual return of 6.34% over more than 3 years while retaining immediate access to the deposited funds.3
Family offices have started using Market Savings to manage cash that must remain liquid while seeking market-linked return potential. Market Savings provides that exposure through a separate securities account without investing the deposited principal. The family behind Pacer began using the program after evaluating it through trial accounts
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“We liked the Save proposition so much that we moved our own operating cash under Save and also invested directly in the company. We see it as transformational to the wealth management industry known for grappling with streamlined solutions for cash management,” said Sean O’Hara, co-founder of Pacer ETFs.4
Schwab custodies approximately 54% of assets in the RIA market, according to Cerulli Associates, making Schwab Marketplace an important channel for reaching independent advisors. Federal Reserve data show that U.S. households and nonprofit organizations held approximately $19.9 trillion in currency, deposits and money-market fund shares at year-end 2025, underscoring the amount of cash advisors may be helping clients manage.
“Advisors often hear the same thing from their clients: they want to keep their cash protected and available while still having the opportunity to earn a decent return,” said Bradley Swartz, National Sales Manager at Pacer. “The cash remains in a bank account and is not invested, but the client still receives market-linked return potential.”
Market Savings is available through Schwab Marketplace as a separately managed account run by Save. Independent advisors decide whether to use the program for their clients.
“Independent advisors regularly asked when they could offer Market Savings to their clients,” said Adam Watts, COO and president of Save. “Now they can access it through Schwab Marketplace and compare it with the cash-management tools they already use.”
“It delivers market exposure through a liquid cash account, which is new,” said Tom Marollo, Senior Vice President, Apogee Financial Services Group. “HNW clients can sit with sizeable cash positions awaiting specific deployment in real estate and other sizeable projects, and the demand for safety and immediate access is therefore paramount. The cost for this convenience used to be a very low return, but that is no longer the case through Save. With access through Schwab Marketplace, the platform can become a meaningful driver of new assets for Schwab advisers while enhancing yields of their customers’ cash positions.”
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