Fiat Ventures’s consultancy is the secret growth mind behind some of the most rapidly expanding Fintechs in America
Since its founding in 2018, Fiat Growth, the marketing consultancy arm of Fiat Ventures, has surpassed 100 clients, resulting in over $1B in new revenue for partnering companies. A first-of-its-kind offering, Fiat Growth is a turnkey growth team and in-house thought partner with custom solutions for brands of all stages in their efforts to scale.
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“Having Fiat Growth on your team is an essential ingredient for success in this ecosystem”
With experience building up household names like Chime, SoFi, and Copper, the Fiat Growth team has unprecedented data visibility into the industry with solutions for full funnel optimization. The consultancy takes a holistic approach to performance marketing, covering everything from paid advertising, affiliate partnerships to customer conversion. In the trenches with the founding team and c-suite, Fiat Growth drives both strategy and execution.
“Regardless of size, if you enter the Fiat Growth ecosystem, you’ll never want to leave it, and frankly, you’ll never need to leave it. From a one-person company with a crazy idea to public firms looking to go from five to ten billion, we come in and have a massive impact,” said Drew Glover, founding partner of Fiat Growth. “As investors, we’re constantly looking 10 years into the future. Fiat Growth is more than a company that helps you when you need it. It is a long term investment in your growth ecosystem and our vision is to change what it means to consult for companies, founders, and startups at all stages of the business lifecycle.”
“Having Fiat Growth on your team is an essential ingredient for success in this ecosystem,” said Eddie Behringer, co-founder and CEO of Copper Banking. “The Fiat team was there from day one with Copper, helping us see what was working and what wasn’t. They became part of the team, harnessing their access to the inner workings of our operation to bring smart, optimized solutions to the table. They set us up for success.”
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To date, Fiat Growth and its 112 clients have:
- Raised a total of $7.3 Billion
- Driven over $1 Billion in revenue
- 8 Exits (Acquisition or IPO)
- 19 companies have raised more than $100 Million
- 30 companies have raised more than $50 Million
- 63 companies have raised more than $10 Million
Fiat Growth’s success and day to day is led by Gerard Fane, Managing Partner at Fiat Growth with over two decades of experience in digital marketing at Fortune 500 organizations.
Fiat Growth’s newest service, Revenue Operations (RevOps), continues to round out Fiat’s growth ecosystem. Fiat RevOps builds end-to-end Revenue Operations. They work with new and established sales teams to identify and develop a more streamlined sales process that aligns with their customer’s needs. RevOps delivers on the need for their clients to build a blueprint for scalability through infrastructure, process and leadership. Maximizing production and revenue while minimizing costs and employee turnover to enhance each client’s sales organization.
This effort is led by Tutt Mrasek, the General Manager of Fiat RevOps. With a career spanning over 18+ years of building Sales organizations, three of which created iconic category leaders such as Sundae, Unison and Demandforce. Tutt has seen first hand the steps to success and failure that companies take.
Boilerplate – Fiat Growth
Fiat Growth is a growth consultancy working with some of the largest Fintech brands (Chime, Lemonade, Motley Fool, Bestow, Brigit, Copper, etc.). We provide 360-degree growth support, acting as operators to build affiliate and strategic partnerships to help our clients scale. We connect brands to powerful platforms, publishers and marketplaces that represent our clients’ ideal users, while optimizing against our clients’ KPIs.
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