TransPerfect, the world’s largest provider of language and technology solutions for global business, announced a major contract renewal for Guaranteed Rate. Building off Guaranteed Rate’s September 2022 launch leveraging TransPerfect’s GlobalLink platform, this collaboration will support Guaranteed Rate’s multi-channel communications campaign for Spanish-speaking consumers in the US.
Guaranteed Rate specializes in providing easy, transferable, and affordable mortgage loans through a system that aims to simplify home buying. Increasing accessibility through an exceptional Spanish-language process is a top priority for Guaranteed Rate. With Spanish-speaking agents as well as Spanish educational materials, transaction documentation, corporate websites, and customer support services, Guaranteed Rate is one of the first mortgage organizations to provide an end-to-end experience in Spanish.
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Guaranteed Rate chose TransPerfect and its GlobalLink technology to support the creation and launch of its customer-facing content, including marketing and supporting materials, with minimal assistance needed from IT and project management teams. The simplicity of the launch and maintenance has resulted in significant cost and time savings for Guaranteed Rate.
GlobalLink is a cloud-based, intuitive platform designed to manage the complex demands of creating, deploying, and maintaining multilingual content, drastically reducing the time and effort required throughout the localization process.
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“When members of the Latino community come to us, we are keenly aware that they are seeking more than just a house. The well-being of their families, their hopes and aspirations, and the future they plan to build for themselves—it’s all rolled into one,” remarked Arlyn Kalinski, Vice President of LEP Compliance for Guaranteed Rate. “That’s why our mortgage process, tools, and services are groundbreaking. For Guaranteed Rate, it’s about equal access. It’s about educating and empowering the consumer so that they are able to reach the dream of homeownership.”
TransPerfect President and CEO Phil Shawe commented, “Buying a home is a significant personal milestone that many aspire to reach. We appreciate Guaranteed Rate’s commitment to Spanish-speaking consumers and are grateful that we’re able to continue assisting in their efforts.”
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