Consumer Edge announced today that is has completed its acquisition of Savvr, a trusted web data company with sophisticated technology that has delivered powerful insights to the world’s largest institutional investors over the past decade. With the acquisition of Savvr, CE expands upon its extensive suite of multinational consumer-focused alternative data and research products to now include accurate and actionable web data.
Demand for web data has been growing rapidly amongst institutional investors. With Savvr’s industry leading latency and data reliability, they have built a reputation among the most data-forward institutional investors in the marketplace. Anchored in customer service and data integrity, and fueled by a constant stream of innovation, Consumer Edge offers powerful data technology solutions and consumer insight platforms for everyone from public and private investors to corporate decision makers and strategists. Savvr’s web data is a natural fit for the CE product suite perfectly complementing CE’s existing alternative datasets. Users will now be able to seamlessly incorporate web data with their familiar CE consumer data offerings to further enhance their strategic initiatives and investment processes.
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“We are incredibly excited to welcome Savvr to the CE family,” said Bill Pecoriello, Consumer Edge CEO, and Mike Pagano, Consumer Edge CRO. “The combination of their high-quality web offering with the rapid product innovation cycle at CE, will allow us to bring a slew of compelling stand-alone and integrated consumer data products to the marketplace. CE customers will now be able to derive powerful insights from a unique combination of transaction, point-of-sale and web data all within CE’s familiar product formats.”
“Consumer Edge and Savvr have long shared a dedication of providing best-in-class data and insights to customers,” said Tim Elliott and Jonathan Wolfsie, co-founders of Savvr. “By joining Consumer Edge, Savvr’s products and platform will reach a significantly wider audience, provide immense value by blending with CE’s exclusive complementary datasets, and accelerate the product roadmap for the next decade of advancement in alternative data.”
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