Search Results for: direct marketing

New Research Uncovers a Misalignment Between Financial Advisors' Marketing Tactics and Consumer Preferences
Finance Fintech News

New Research Uncovers a Misalignment Between Financial Advisors’ Marketing Tactics and Consumer Preferences

PR Newswire
Ficomm Partners expands on their consumer marketing research with The Great Marketing Mismatch: 2024 Financial Advisor Growth Marketing Study Ficomm Partners (Ficomm) has unveiled The Great Marketing Mismatch: 2024 Financial Advisor Growth Marketing Study, exposing a critical disconnect between how financial advisory firms market themselves and how consumers choose their advisors. This......
SurgePays Integrates its ClearLine Marketing Platform with PAX Smart Payment Terminals
Digital Payments Fintech News

SurgePays Integrates its ClearLine Marketing Platform with PAX Smart Payment Terminals

PR Newswire
Collaboration to Revolutionize Consumer Engagement at Retail Point-of-Sale SurgePays, a technology and telecommunications company, has completed the integration of its ClearLine point-of-sale marketing platform with PAX Technology’s lineup of smart payment terminals. This collaboration represents a new and innovative opportunity for merchants to unlock the increased potential of their existing hardware, engaging customers......
Paysafe Appoints Marianne Heiss as Non-Executive Director
Finance Fintech News

Paysafe Appoints Marianne Heiss as Non-Executive Director

Business Wire
Former CEO of BBDO Group Germany brings wide experience in finance, auditing, and brand building to Paysafe Board Paysafe Limited, a leading payments platform, today announced that it has appointed Marianne Heiss as a new independent non-executive board director and member of the Audit Committee effective today. Heiss joins as......
FloQast Appoints Ben Schechter as Chief Marketing Officer
Finance Fintech News

FloQast Appoints Ben Schechter as Chief Marketing Officer

GlobeNewswire
Schechter brings over 25 years of marketing leadership and vision to fuel FloQast future growth and innovation FloQast, an Accounting Transformation Platform created by accountants for accountants, today announced the appointment of Ben Schechter as Chief Marketing Officer (CMO). With more than 25 years of experience leading global marketing teams......
Avalara Names Kevin Sellers Chief Marketing Officer
Compliance management E-commerce Fintech News

Avalara Names Kevin Sellers Chief Marketing Officer

PR Newswire
Sellers’ deep expertise in demand generation, digital marketing, and brand positioning will further propel Avalara’s worldwide market position in tax compliance automation Avalara, a leading provider of tax compliance automation software for businesses of all sizes, announced Kevin Sellers has been named Executive Vice President, Chief Marketing Officer. Sellers brings......
Hinkal Appoints Yvonne Wang as Director of Business Development
DeFi News

Hinkal Appoints Yvonne Wang as Director of Business Development

PR Newswire
Yvonne Wang brings over a decade of experience in business strategy and development to the Hinkal team Hinkal, a multi-chain privacy layer for confidential decentralized finance (DeFi) transactions, announced the appointment of Yvonne Wang as Director of Business Development. In this role, Yvonne will focus on cultivating strategic relationships, identifying new business opportunities,......
Demand for AI Marketing and Personalisation Accelerates in the UK: Attentive Sees 128% Growth in the Last Year
Artificial Intelligence Fintech News

Demand for AI Marketing and Personalisation Accelerates in the UK: Attentive Sees 128% Growth in the Last Year

Business Wire
• Attentive now works with over 500 brands in the UK since 2022 launch • UK market for SMS marketing continues to grow rapidly; eMarketer estimates over 57% of 2024 UK ecommerce sales will be via mobile • 48-strong UK team has nearly doubled since start of 2023 Attentive, the......
Finance Brands and Sports Sponsorship. Is It Worth It Leading financial marketing agency Contentworks investigates.
Finance Fintech News

Finance Brands and Sports Sponsorship. Is It Worth It? Leading financial marketing agency Contentworks investigates.

PR Newswire
Very few events can give you the kind of exposure a sporting event can. As the leading financial services marketing agency, we’re looking at finance brands and sports sponsorship. Is it worth it? Very few events can give you the kind of exposure a sporting event can. Football undoubtedly takes......
Revolutionizing Ecommerce: Adspace's Trailblazing Strategies for Digital Marketing Success
E-commerce News

Revolutionizing Ecommerce: Adspace’s Trailblazing Strategies for Digital Marketing Success

PR Newswire
In a significant move to reshape the landscape of ecommerce advertising, Adspace revealed its innovative suite of digital marketing services. This strategic unveiling positions Adspace not just as a service provider but as a pioneer at the intersection of technology and commerce. The full-service marketing agency is committed to driving......
Vertex Global Survey Reveals the Regions Championing and Struggling with Indirect Tax Compliance, With the U.S. Taking the Lead
Fintech News

Vertex Global Survey Reveals the Regions Championing and Struggling with Indirect Tax Compliance, With the U.S. Taking the Lead

GlobeNewswire
Results show 43% of U.S. firms are “champions” in tech-driven indirect tax approaches, while revealing stark regional disparities in overall indirect tax compliance According to research conducted by Vertex, a global provider of tax technology solutions, businesses in the U.S. believe they are outperforming other regions with their current indirect tax......
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