Forrester Despite Indian Banks Continued Focus On Digital, Quality Of Customer Experience Remains Stagnant
In contrast, the majority of India’s credit card issuers improved their CX in 2022 Forrester due to COVID-19, more customers in India are relying on online channels for their banking needs. As India’s banks slow the rate of new branch openings, digital channels will continue to become even more important. The India Banking Customer Experience Index Rankings,......