B2B Business Digital Payments News

Brite Payments Covers New Central And Eastern European Markets

Brite Payments Extends Nordic Coverage with Launch of Instant Payments and Instant Payouts

Brite Payments, a leader in quick bank payments and one of Sweden’s fastest-growing fintech companies, has announced increased service across Central and Eastern Europe. Brite now provides its payouts solution in Croatia, Romania, and Hungary. Brite established its immediate account-to-account (A2A) payments product on the European open banking infrastructure. With the addition of these markets, Brite can now pay out in a total of 24 European markets. Particularly in regions in Europe that are undergoing a rapid digital transformation in many facets of their economies, instant processing has emerged as a key payment promise. Brite’s growth is a reaction to rising demand from foreign retailers as well as the chance to help companies in these thriving domestic markets. Using its payout solution, Brite enables the quick transfer of payments from sellers to buyers in a variety of industries, including eCommerce marketplaces, consumer finance, online trading, travel, tickets, insurance, and gig work platforms.

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Consumer trust in these industries is largely based on consistent and prompt payouts. Given the rising cost of living and the difficult economic climate that customers are currently experiencing, immediate access to finances has become more and more crucial. The end user experience is further improved when quick payouts are combined with open banking’s ease of use and security. Additionally, users are given complete transparency and insight into the precise timing of their money transfers thanks to Brite’s innovative Time2Money function, which contributes to the development of confidence. After Brite’s phenomenal success over the previous year, which saw the company more than double revenue and transaction volume on its platform and increase headcount by nearly 100%, the company is now expanding into new territories and currencies. The business recently expanded after launching its entire product line in the Baltic region.

“Croatia, Romania, and Hungary represent some of the Europe’s most dynamic and fast-growing markets, as well as being popular markets for expansion for established international businesses. By adding these countries to our network of coverage, we take another step forward on our mission to bring fast, easy and secure payments to merchants and consumers across Europe,” said Lena Hackelöer, Founder & CEO, Brite Payments. “Brite has quickly become a payment provider of choice for many businesses that want to prioritise seamless and transparent payments and payouts.”

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