E-commerce Investments News

Centricity and After, Inc. Partner to Provide Enhanced Warranty Solutions in Expanding E-Commerce Market

Centricity and After, Inc. Partner to Provide Enhanced Warranty Solutions in Expanding E-Commerce Market

Centricity, the service and protection powerhouse, announced a partnership with After, Inc., the warranty technology pioneer, to bolster the companies’ combined abilities to provide unique, seamless solutions in the rapidly expanding e-commerce market.

“Centricity sees After, Inc. as a key partner in addressing the needs of the accelerating e-commerce space,” said John Strong, Chairman and CEO of Bankers Financial Corporation. “We’re leveraging After Inc.’s leading-edge technologies with Centricity’s decades-long experience and expertise in warranty administration. After, Inc. has hired Dawn Taylor (former President of Centricity) as Chief Revenue Officer. We are excited and support Dawn’s move to After, Inc. which we believe will further strengthen the relationship between our two companies.”

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“The administration capabilities Centricity provides are a critical piece of our roadmap,” said Nate Baldwin, CEO of After, Inc. “Our partnership with Centricity is integral as we continue our strategic investment of capital toward technology development and marketing services.”

In addition to its administration services, Centricity provides a full-service program with retailers and manufacturers to provide customized product protection.

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