Significant Shift in Consumer Behavior Reveals Implications for Brands to Accelerate Transformations Coming Out of the Pandemic, According to New MoneyGram Data Index
The data shows that everything from how consumers spend and send money to how they interact with brands has changed in this new normal Convenience is the key driver of value and the shift to digital is accelerating; stark inequalities identified between high-earners and low-earners – especially in the immigrant......