Klarna Announces Global Campaign Starring Paris Hilton, in Collaboration With Hilton’s 11:11 Media
In Klarna’s multimedia campaign, the queen of Y2K coins a new catchphrase, ‘That’s Smoooth,’ in response to Klarna’s flexible payments and shopping app features Klarna, the leading global bank, payments and shopping service, announced the launch of its global multimedia campaign starring Y2K icon Paris Hilton, in collaboration with Hilton’s next-gen media company, 11:11 Media.......